Electronics are the most-searched category on ClickOz. Buyers are savvy and price-conscious, but if you follow this guide, your listing will stand out — and sell fast. Whether you're selling a used iPhone, an old laptop or a gaming console, these are the exact steps that top Australian sellers follow.
Step 1: Check the Device Thoroughly Before Listing
Test every function: touchscreen, camera, speakers, charging port, and Wi-Fi. For phones, check battery health. For laptops, run a quick hardware test. Note every flaw honestly — buyers will find them, so you may as well build trust upfront.
Pro tip: iPhones: go to Settings → Battery and screenshot battery health. A result of 85%+ is a strong selling point.
Step 2: Reset to Factory Settings and Wipe Your Data
This protects your privacy and is a legal requirement under Australian privacy law. For iPhones, use Settings → General → Transfer or Reset iPhone. For Android, Settings → General Management → Reset. For laptops, reinstall the OS fresh.
Pro tip: Sign out of all accounts (Google, Apple ID, iCloud) BEFORE the factory reset — otherwise Activation Lock will brick the device.
Step 3: Take 6–10 Photos in Natural Light
Photos are everything in electronics. Show: front, back, sides, all ports, any scratches or marks, the screen powered on, and the serial/model number if visible. Use a clean neutral background — a white or light grey surface works perfectly.
Step 4: Write a Detailed, Accurate Description
Include: exact model name and year, storage/RAM specs, condition, battery health or cycle count, what's included (charger, original box, cables), and any faults. Buyers who have all the info they need move faster.
Step 5: Price It Right Using ClickOz Price Guides
Check what similar items have recently sold for on ClickOz using our Price Guide tool. Price 5–10% above your minimum to leave negotiation room. Consider enabling Best Offer so buyers can make an offer — it often results in faster sales at your target price.
2–5 days
Avg sell time
$320
Avg sale price
94%
Success rate
Common Mistakes to Avoid
- Listing without factory resetting — a serious privacy risk
- Fuzzy, dark or single-photo listings — buyers skip them immediately
- Pricing based on what you paid, not what the market will bear
- Ignoring messages for more than a few hours — buyers move on fast
Ready to sell your electronics?
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